"This is scientific storytelling at its most visceral, striding with the beasts through their Triassic dawn, Jurassic dominance, and abrupt demise in the Cretaceous." — Nature The dinosaurs. Sixty-six million years ago, the Earth’s most fearsome creatures vanished. Today they remain one of our planet’s great mysteries. Now The Rise and Fall of the Dinosaurs reveals their extrao...(展开全部)

"This is scientific storytelling at its most visceral, striding with the beasts through their Triassic dawn, Jurassic dominance, and abrupt demise in the Cretaceous." — Nature The dinosaurs. Sixty-six million years ago, the Earth’s most fearsome creatures vanished. Today they remain one of our planet’s great mysteries. Now The Rise and Fall of the Dinosaurs reveals their extrao...(展开全部)

This book puts forward a different approach to language change, the punctuated equilibrium model. This is based on the premise that during most of the 100,000 or more years that humans have had language, states of equilibrium have existed during which linguistic features diffused across the languages in a given area so that they gradually converged on a common prototype. From t...(展开全部)

Prussia, a state which contributed so much to European civilization, only exis-ted as an independent power for 170 years. Sebastian Haffner, a Prussian by birth, reassesses the legend and tells the short but dramatic history of this unique state. He casts fresh light on its foundation, its struggle to become a great power in the eighteenth century, its important role as one of ...(展开全部)

This book puts forward a different approach to language change, the punctuated equilibrium model. This is based on the premise that during most of the 100,000 or more years that humans have had language, states of equilibrium have existed during which linguistic features diffused across the languages in a given area so that they gradually converged on a common prototype. From t...(展开全部)

John Patrick Douglas Balfour, 3rd Baron Kinross (1904–1976) was a Scottish historian and writer noted for his biography of Mustafa Kemal Atatürk and other works on Islamic history. He was educated at Winchester College and Balliol College, Oxford. He then became a journalist and writer.

John Patrick Douglas Balfour, 3rd Baron Kinross (1904–1976) was a Scottish historian and writer noted for his biography of Mustafa Kemal Atatürk and other works on Islamic history. He was educated at Winchester College and Balliol College, Oxford. He then became a journalist and writer.

The Rise and Fall of the Great Powers: Economic Change and Military Conflict From 1500 to 2000, by Paul Kennedy, first published in 1987, explores the politics and economics of the Great Powers from 1500 to 1980 and the reason for their decline. It then continues by forecasting the positions of China, Japan, the European Economic Community (EEC), the Soviet Union and the United...(展开全部)

The Rise and Fall of the Great Powers: Economic Change and Military Conflict From 1500 to 2000, by Paul Kennedy, first published in 1987, explores the politics and economics of the Great Powers from 1500 to 1980 and the reason for their decline. It then continues by forecasting the positions of China, Japan, the European Economic Community (EEC), the Soviet Union and the United...(展开全部)

在线阅读本书 Book Description Reveals a shift in marketing trends from advertising to publicity, citing the successes of such top brands as the Body Shop, Starbucks, and Wal-Mart while sharing strategies on establishing credibility and implementing a slow PR build. Amazon.com In The Fall of Advertising and the Rise of PR, longtime marketing strategist Al Ries and his daughter/b...(展开全部)